Optimize your brand
Magali Meunier
International Brand & Marketing Communication Strategy Consultant
Audience is key.
In my years as a Marketing, Communication & branding professional, I've learned that being customer centric is the difference between companies that survive, and those that actually thrive.
This focus is the key to your brand success.
My creative and data-driven approach has improved businesses impact& metrics, eased access to their target, and most importantly, create "love brand".
I'm open minded with 3 languages (Native French, Spanish bilingual and English fluent) and used to multicultutal teams + different markets problematics so I have a special gift to get brand DNA and global vision.
About Me.
I've worked in the fields of Marketing, Branding & Communication, Retail & Digital (e-commerce),
e-mailing and Customer Experience for over a decade, with large, established international firms in Paris, Madrid, Mallorca, Barcelona...
I learned a lot and acquired 360 vision but decided to fly solo by establishing my own consultancy.
I give Marketing & Communication Strategy support to new brands/launches, smaller businesses seeking for growth, solo entrepreneurs, specific project into bigger company (CX focus), all projects aligned with my values.
As an Expert I work with you to achieve your goals by:
✔️ defining foundations: branding, value, target, story
✔️(re)working the global marketing strategy,
✔️(re)thinking product/service offer+ communication
I'm a problem solver and quick doer.
My method.
The action plan is built according to the Customer/brand business objectives, markets, products and its targets.
Here are the stages in my work plan:
✔️ Audit _ Brand study (products/services)
✔️Target informations/ Statistics/ data
✔️Competitive/inspirational research
✔️Brand objectives and strategy intention/definition
✔️Plan Execution
Consulting
Let me point your business in the right direction, using a mix of foresight and insight.
ASK for your FREE 30 min intro call !
with my first recomendations
for your business
From 120€h/call
General brand strategy review
My offers.
350-500€
/DAY
Audit Com & data analysis
Let's find quick fix in your communications, study your dashboards and get you the data you need to make crucial decisions.
Branding - Naming
Storytelling
Use my creativity & experience to support you on your brand identity creation defining values,mission, targets and visual assets.
Communication Plan
Marketing content
I craft editorial line, message value, thematics. Recommend formats, channels, frequency, audiences... Create content, calendar. Follow results, test, correct, reiterate
Marketing Strategy
Let's define marketing plan, actions and tactics to reach your target & objectives according your business goals .
Who I worked with.
What they say
Photo by Diego PH on Unsplash
Magali delivered a complete audit of all our communication channels (web, emails, social networks & event) with recommendations and an action plan + specifically on the social media strategy, and followed up for more than 6 months (report). With her energy, we feel well-surrounded and oriented!
DEAUVILLE GREEN AWARDS
Magali worked on the launch of my website +branding + Social media Strategy, via Shopify (SEO, positioning, content strategy, key words, translations...) more globally as a project manager role. She is incredibly efficient, professional and available. There are no problems, only solutions. I recommend her services and will call again without hesitation on her kills.
NANOUINK
Magali helped us achieved the impossible within 8 weeks preparation only, coordinating more than 100 people working for the biggest event of our company the CES 2022 in Las Vegas. She put energy, initiative, dedication and communication skills. We got good very results and exceed our goals!
WALLBOX CHARGERS
Results
Here are some customers cases of mine with Strategic Marketing & Communication support needs that :
Mission:
Branding Definition
Naming, logo, values, tagline, story telling
+ Landing page project web structure 3.0
>1M views TikTok
>850k Likes
YT Channel: 347 videos
7,34 k subsribers
Tiktok : here
Contact:
damiokedara@clienteleboosters.net
Mission:
Digital Brand Communication Manager
BOS Barcelona B2B Elite Executive furniture company
Objective : consolidate brand image and generate visibility and awareness on social networks + lead acquisition.
Strategy 2023 Global Communication Plan
IG : 90 days + 43% coverage
Impressions > 21k = + 104 %
Profile visits +20%
BEFORE: low Visibility - prints <25 /d
AFTER: Visibilityx 3 to x10 - Impressions > 80 /d
Mission:
Marketing Project Manager for Event (3 months)
Las VEGAS CES 2022 - Organization in 8 weeks
Coordination of >100 pax
Deliverables :
Marketing Digital plan
Marketing briefs +deck
Retro Planning
CES Dossier
Satisfaction Form
Event PlayBook
Objectives:
Contact: aserff@gmail.com
Mission:
Brand Communication Audit & Social Media Strategy
Community Growth (influencer)
(6 months)
Objective : Reach + lead acquisition Plan
Stats Linkedin (04.07.22):
15 days after event
Uniques Visitors x 7
Followers x 3
Impressions x 13
15K impressions posts, peak 3K views 20th June.
CTR > 30, 60 and 80% !!!!!
n.2 ranking on Followers increase during the event month
+100 vs competition worldwide known festival
Contact: jonathan@deauvillegreenawards.com
Results
The evolution of the networks is positive ++:
Coverage is 10x, there is a shift from FB to IG and Linkedin,
The community is more extensive and the reach of DGA is well extended vs last year.
But site traffic remains stable
CV.